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Driven by

Our creative and technical work is completed to the highest standard. We don't cut corners.


Simply put, we do what we say we're going to do. You'll find us to be professional and transparent.


We leverage what already exists and pair the right technology with the right solution.  


We believe in continuous improvement and making a positive impact. We're always moving forward.


No matter the challenge, you can count on us to respond quickly and with a smile. 

Our expert team
At your service
Peter Knapp
CEO & Lead Strategist
Richard Hammond
Partner & Lead Developer
Brad Pizem
Client Services Director
Corri Loschuk
Creative Director
Ava Caputo
Client Services Manager, Calgary
Danielle Benacquista
Senior Strategist
Charlotte O'Reilly
Senior Strategist
Marco Maranao
Senior Developer, Calgary
Esrah Boulton
Headshot of Austin
Austin Smith
Junior Developer, Calgary
Elliot Lange
Senior Designer
Eddie Morris
Eddie Morris
Elaine Horon
Designer, Calgary
Kate Shepherd
Communications & Content Strategist
Headshot of Kali
Kali Lloyd
Communications & Marketing Coordinator, Calgary
Gretchen Tardif
Gretchen Tardif
Communications & Project Coordinator
Leanne Yerex
Client Communications & Support
Amanda Hemingway
Marketing & Communications
Laurel McLeod
Communications & Marketing Assistant
Nicole Byrne
Accounting Clerk & Office Administrator
The Upanup
  • Peter Knapp
    The first time around

    Peter Knapp started his first agency at a young age, building and learning until he had a national company and numerous awards under his belt. He sold to a suitor and began Upanup.

  • Building on success

    With experience building and leading a highly successful agency team, Upanup’s founder and CEO, Peter Knapp, provides overall direction and ensures exceptional client experiences and service delivery.

  • Upanup studios main office is located in the city of victoria
    The first office

    Our first office was located in beautiful Cook Street Village in Victoria, BC. It served us well for many years, but as we grew, so did our need for space. So in 2015 we said goodbye and moved into a new head office, in downtown Victoria.

  • A productive partnership

    As Upanup’s co-leader and co-founder, Richard Hammond provides leadership to the web development team and ensures high quality technical work throughout all of Upanup’s projects.

    Upanup's co-leader and cofounder, Richard Hammond
  • Upanup has built over 300 websites
    Over 300 websites

    One of our most popular offerings is the development and management of highly professional and interactive websites, and our team has collectively built more than 300 of them. View some of them here.

  • A growing team

    As Upanup grows our client base and takes on bigger and bigger projects, we continue to welcome more strategists, designers and developers. For current career opportunities, see our Careers page here.

  • 22 international awards
    22 Awards

    As of the end of 2014 we’ve won 22 international awards since starting Upanup three years ago.

  • Our new home

    After a long summer of searching for the perfect place, we found a new home for our Victoria office. Located on Johnson Street, right in the heart of Downtown Victoria, our new head office is ready to grow with us.

  • A big (and busy) year

    There was a lot of growth for us in 2015, and we're not just talking about our new office space. We welcomed six new members to the team, launched our redesigned website and continued our track record of success with our ever-growing list of clients.

  • Upanup YYC Office
    Upanup YYC

    In 2017 we opened an office in Calgary, Alberta to be closer to our prairie-based clients. Our beautiful new studio on Calgary's Red Mile (17th Ave) is home to a team of strategists, designers, and developers who work closely with the team in Victoria.

  • Our 10th Municipal Site

    In 2016 we began working on a new website for the City of Kelowna, our 10th municipal government website to date. We can’t wait until it launches as it will certainly be one of our best yet.

  • Upanup-YYJ-Team-Photo
    Continuing to grow, and grow (and grow!)

    Our client base is expanding, projects are getting bigger, and our team continues to grow! in 2017-18 we welcomed three new employees to our Calgary office and five to Victoria. Keep an eye out for upcoming career opportunities at Upanup here.

  • A dual focus

    By 2018, we've been recognized for two areas where our team really excels. Firstly, with large-scale websites for public sector clients such as municipalities (now more than 30 of these launched). Secondly, full-service marketing and branding for private sector corporations across a variety of industries.

    website focus

The Upanup story is ongoing... For more about our team,
insights and accomplishments, visit the Upanup Blog.