Our deeply ingrained values.

Building a team and culture that share and reflect our values has been essential to our success and growth. Our five core values make Upanup a great place for people to work, and a great company to work with. These values drive us forward in Upanup's purpose of making life easier for people through better online experiences and access to information.

Quality

Our creative and technical work is completed to the highest standard. We do things with attention-to-detail and with care for outcomes. We don't cut corners.

Integrity

We do what we say we’re going to do. We treat others the way we would like to be treated. We are transparent with our clients, our team and our partners.

Efficiency

We leverage what already exists, pairing technology with the right solution. We look to create processes that enable us to achieve the highest benefit for the time and resources invested.

Progress

We believe in continuous improvement and making a positive impact. On an individual level, we encourage people to engage in continuous learning and to keep getting better at what they do. On an organizational and societal level we look for ways to constantly make things get better.

Friendliness

No matter the challenge, we respond quickly and with a smile. We work with people who enjoy themselves on the job, and we look to have honest, caring and fun relationships.

Two people working at a computer
Charlotte, Danielle, Elliot and Esrah walking together.