Eavor was in need of a new website that would enhance their functionality and have the ability to easily make future changes and improvements. Their old site had a modern and on-brand design but the back-end was not user friendly and lacked the capability to grow with the company. Upanup also provides Eavor with a variety of services to assist with their branding and marketing for internal projects and public events. Eavor is a cutting-edge energy company and needs marketing materials that reflect who they are.
We proposed to use Drupal 8 as the CMS for their new website. Drupal is known for its scalability and extensibility, through its ability to add integrations and functionality to meet future needs (to learn more, read our news post about switching to Drupal 8 or 9 to learn more about Drupal's many benefits). The back-end of Drupal is also very user-friendly making it easy for staff to maintain and update the new site and creating internal efficiencies.
To create the marketing assets for Eavor, we required an in-depth understanding of Eavor as a company. We wanted to know who they are as a company and what their goals are. Our open communication allowed us to gain valuable insight into the company’s culture and expectations for future growth.
The new Eavor website has the ability to grow with the company and meet all of its future goals by implementing one-time add-ons and integrations as their needs evolve. They have much more control and ability to manage their site internally now that the back-end is user-focused and has useful tools built into the CMS. For example, Drupal includes an accessibility checker to that will detect any accessibility issues. We continue to work with Eavor and provide on-going support and maintenance for their new website.
Thus far, we have provided Eavor with a variety of collateral materials for a number of projects. These included business cards, brochures, slide decks, letterhead designs, illustrations, sub-brand logos for their different systems and apparel that included their unique branding guidelines. We created different marketing and advertising content such as e-mail campaigns, display boards, magazine ads, signage and branded gifts to help them connect with their audience and explain how their geo-thermal system works.