Big ideas &

grounded

solutions

IMA

And now some shameless self-promotion:

Upanup Studios is pleased to announce that we have received a "Best in...

Upanup team collaborating in the Victoria office

Updated: January 2019

At Upanup, we define the term "digital agency" as a company that provides strategic...

“We don’t want to be too flashy and over-the-top.” There seems to be a common concern shared amongst companies that...

Shopify

Upanup recently had the opportunity to dig into Shopify, a hosted ecommerce solution that attracts users with it's...

You are wasting advertising dollars if you are paying for the clicks of people who are searching your specific brand...

How to save Pinterest

It seems that users don’t care that Pinterest's “Terms of Use” places all the copyright infringement blame and...

Facebook

I feel the popularity of personal Facebook profiles is due to their ability to help us define and express who we are...

Why focus on digital marketing and communications? The answer seems obvious to me, but the question keeps coming up...

Earlier this week, my co-worker Rob posted a thoughtful article on babies-dressed-as-footballs, Super Bowl XLVI, and...

Gaining Focus

A Double-Edged Sword of Challenges and Opportunities

As part of my job I’m increasingly active across many online...

So, social media. We all know what it is by now (and if not, what rock have you been living under?) and how...

Here we provide a starting point to create a sitemap that suits your investor relations website for a publicly-...

Upanup Studios Black Logo

Technically speaking, a visual identity is going to gain strength with consistency. In many cases, brand standards...

Living in the age of the World Wide Web has provided access to more information and reach for both consumers and...

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