Development

Complete Rebrand for the North Coast Regional District

In Summer 2017, we partnered with the North Coast Regional District (NCRD) to develop a new corporate brand for the region.

The Regional District had recently gone through a name change, from Skeena-Queen Charlotte Regional District to North Coast Regional District, and a comprehensive rebranding project was initiated to support this change.

NCRD wanted to create a meaningful corporate brand to reflect the region while taking into account the unique geographical, cultural, and environmental characteristics of the area.

Goals of the new brand identity were to:

  • Strengthen brand recognition
  • Differentiate NCRD from surrounding areas
  • Create a consistent message
  • Promote a connection between residents and nature
  • Attract new business, tourists and residents

To help us reach these goals, we travelled to Prince Rupert and conducted in-depth discovery meetings and stakeholder engagement sessions to familiarize ourselves with the region.

Custom Multi-Site Web Solution for Pembina Hills Public Schools

Recently, we partnered with Pembina Hills Public Schools in Central Alberta to redesign and develop their main division website, phpschools.ca, and their 13 individual school sites.

Along with creating a platform for parents, employees, and community members to easily access school information, we built an interactive tool to increase engagement and to help simplify internal operations for the Division as a whole. 

Utilizing a WordPress multi-site platform, we custom designed and developed a solution for the Division that houses each individual school site within the CMS. We also created a customizable website template, with a variety of colours, taglines, and fonts, for schools to showcase their personalities while maintaining cohesion across the division. 

Helping the City of Surrey Attract Investors with InvestSurrey.ca

In June 2017, we partnered with the City of Surrey to create an innovative, engaging online platform to attract and promote investment opportunities in the region.

After five months of both teams working diligently to produce a final product, we’re excited to announce the launch of InvestSurrey.ca.

This project was initiated by the City in hopes to strengthen Surrey’s brand as an investment-friendly destination.

Goals for this project were to:

The City of Colwood: Streamlining Internal Processes

Last year, the City of Colwood, a long-time Upanup client, asked us to develop a tool that would allow businesses to renew their business licenses online. The City was planning to eliminate business license fees and they wanted to create an efficient renewal process to coincide with the change and replace the antiquated systems of the past.  

After 10 months in operation, the City has found much success with their new process. Below is a small case study outlining the challenge, solution and impact of integrating the new business renewal tool onto Colwood.ca.

The Challenge

The City was using a paper system for their business license renewals and had no database for local businesses.

When Does a Microsite Make Sense?

But first, what is a microsite?

A microsite is a branded website that lives outside of a company’s main site and is used to offer focused communication on a specific product or service. Often used as a marketing tool, microsites help to diversify a company’s web presence and generate leads, while providing a flexible, efficient solution that can be tailored to specific markets.  

When does a microsite make sense?

  • When you want to build awareness around a separate sub-brand
  • When you have an abundance of information on one specific product, service, or event
  • When you have a product or service that targets different audiences
  • When you want to improve how a specific product or service ranks on a search engine results page
  • When you want to test a marketing approach for a specific product or service

Viking Air Aerial Firefighter Microsite DevelopmentUpanup’s long-time client, Viking Air, is a perfect example of when it makes sense to develop a microsite.

Custom Directories: Accessible for Every User

User-friendly. User-focused. User-centric.

Whichever term is used, enhancing a user’s experience is a top priority for clients when developing a new website. But often when describing user experience, it’s with the end-user, or site visitor, in mind. And while that is the ultimate goal, having a site that also provides a user-friendly experience to site administrators is extremely advantageous.

Recently we were approached by the British Columbia Assembly of First Nations (BCAFN) to incorporate directories into their existing site that would make information on First Nation economic development resources and communities easily accessible to all users.

Creating Customized, Integrated Solutions for VictoriaCruise.ca

We’re happy to announce Victoriacruise.ca has officially set sail!

Victoriacruise.ca is the primary host of the cruise ship schedule for Victoria B.C.'s Ogden Point Terminal, the busiest cruise ship port-of-call in Canada. As the first digital point of contact for visitors arriving by ship, it was essential Victoriacruise.ca keep information up-to-date and be as user-friendly as possible.

By creating custom integration with MailChimp and the Western Stevedoring schedule database, Ogden Point ship schedules can now be seamlessly updated and added to the Victoria Cruise website, and emailed to the appropriate mailing list members, with the click of a button. Allowing those operating out of the Ogden Point docks to seamlessly coordinate their schedules and provide interested parties with up-to-date information.

VictoriaCruise.ca is just another example of how Upanup combines custom design and development, with intuitive site navigation and functional designs to create effective and engaging experiences for users.

Enhancing User Experience with IBIC

B.C.’s Indigenous Business and Investment Council (IBIC) came to Upanup with high aspirations. They wanted to create the number one website in Canada for Indigenous Peoples’/First Nation’s economic development—and they wanted us to help them do it.

Since we, too, like to set our sights high, we happily accepted the task. And now, after conducting various stakeholder engagement sessions and developing a strategic foundation based on user experience, we are delighted to celebrate the launch of the new IBIC website.

Indigenous Business and Investment Council

IBIC is a community partner of the B.C. government, whose main objective is to promote economic development opportunities for Indigenous communities, and to advance Indigenous peoples’ participation in B.C.’s economy.

Bringing Municipal Engagement Online with a Garden Contest

Spring has arrived. The birds are singing; the flowers are blooming and the websites are launching. With our recent Township of Esquimalt website launch comes the arrival of their annual Bloomin’ Beautiful contest. This year eligible contestants are asked to submit their treasured garden photos online.

Upanup has developed a web-based form to make the entry process easy for submitters. Not only has this contest been given a new online look, it also includes a sleek public voting system and a super efficient review process for the internal judging.

We encourage any eligible residents to participate by submitting photos of your garden online. Entries will be accepted until May 24. Public voting for the People Choice award will be held between June 1 and June 10. Check the Township of Esquimalt’s website to view all the finalists in the six categories and vote on your favourite for People’s Choice garden.

Upanup Uses Drupal Superpowers for the Good of Vernon

We are pleased to announce the launch of the new website for the City of Vernon.

Working alongside the City of Vernon, we’ve ensured that this new site delivers a wide variety of information in an easily accessible manner. User experience was a priority, and through features like the handy “I Want To” menu, the interactive maps and prominent navigation menus we’ve made sure that residents, tourists, visitors and business investors can all find the information they need with ease.

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